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Avondale is a City of Character!

In April of 2004, Avondale was the first city in the state to become a City of Character, as part of the Character First! initiative. This is just another step that Avondale is taking to build a better, safer and healthier community for its residents.

Avondale’s City of Character initiative seeks to:

  • Foster character growth within the city organization and throughout the community
  • Heighten awareness of what good character is
  • Help individuals and organizations take responsibility for their personal character growth.

The City promotes Character First! throughout the city organization in a number of ways:

  • New employees are introduced to Character First! at each New Employee Orientation.
  • Character First! is incorporated as a component of the City’s various policy-specific training, including ethics, prevention of workplace harassment, discrimination, and violence, information technology, procurement, and other appropriate policy and procedure issues.
  • Monthly workshops are held to highlight a specific Character Trait – for example, Alertness, Attentiveness, Trustworthiness, Responsibility – with discussions on how that specific character trait is related to job performance and/or customer service.
  • The City has launched a Character Recognition Program which recognizes the good character traits of our residents.

For more information about the Character First! program, please contact Michael Powell at 623-333-2200, or visit www.characterfirst.com. For information about the Character Recognition Program, please contact Sammi Curless at 623-333-1613.